Visual Communication Advert

We were given a brief to create a poster to encourage young people to give blood.
I started by sketching out a couple of ideas and after feed-back from my group, produced a sample of the strongest concept. I decided to focus on the aspect of how quick and easy it is to give blood because I think this is one of the things that would hinder young people from doing so. I used illustrator to create the poster below. I feel that the colour scheme and simplistic diagrams are effective for the purpose.